Photo credit courtesy via ESPN
On Saturday night the sports world was shocked when the UFC made it officially to bring back Brock Lesnar to the UFC for UFC 200 live on PPV on July 9th. However he is still signed to the WWE but included in his currently contract there was the option to go back to the UFC in order to fight. I believe it’s a brilliant business opportunity for both the UFC and WWE, because Lesnar will bring UFC a lot of buy rates on PPV at UFC 200 and it brings another market to the WWE.
Just to refresh your memory Brock Lesnar had a brief UFC career starting in 2008 until 2011, despite that fact he still was very impressive in his eight fights posting a record of five wins and three losses. Lesnar’s debut was at UFC 81 it was a disappointment because he suffered his loss at the hands of Frank Mir via submission. At UFC 87 it was scheduled to be Mark Coleman against Brock Lesnar but Heath Herring was Coleman’s replacement.
Lesnar would bounce back in impressive fashion beating Heath Herring by unanimous decision. This outcome would lead him to face a UFC legend Randy Couture and Lesnar did the impossible and he won by TKO and became the UFC Champion in only his third fight inside the octagon.
Lesnar redeemed himself when he got his revenge on Frank Mir at UFC 100 via submission. Then in 2009 he had to take off a year to treat his Diverticulitis which is an intestinal issue. In 2010 at UFC 111 there was match between Shane Carwin and Frank Mir to determine an UFC interim Heavyweight Championship that would face Brock Lesnar upon his return.
At 116 Lesnar returned to the octagon to face Shane Carwin he took on Brock Lesnar to unify the UFC Heavyweight titles. Lesnar faced some adversity early on when he got knocked down in round one. Lesnar remained calm he regained control of the fight and he locked in the triangle choke and it was over in round two. Then Lesnar became the undisputed UFC Heavyweight Champion, Lesnar first title defense was against Cain Velasquez at UFC 121. Cain Velasquez would shock the world he defeated Lesnar by TKO in the first round and he became the new UFC Heavyweight Championship.
Then in 2011his Diverticulitis would return and Lesnar’s would have to take a long hiatus and he would return back in the summer to take on Alistair Overeem. According to ESPN magazine back in May issue 2011 Lesnar was the highest paid athlete in MMA he earned 5.3 million which is no surprise because at the time he was the UFC’s biggest attraction. Overeem made quick work Lesnar and he won by TKO in the first round then after the match Brock Lesnar announced his retirement from MMA.
Then earlier this morning Brock Lesnar’s opponent was announced for UFC 200 which is Mark Hunt. Hunt has a record of 12-10 with 9 wins coming by knockout, he is no joke and has serious knock out ability, Lesnar’s needs to be careful that he doesn’t get knockout. If Lesnar gets knocked out it’s not a good look for him and the WWE but regardless both companies will get massive exposure out of this fight.
Brock Lesnar is a rare once in a life time athlete that can cross over to MMA and Wrestling seamlessly. This business partnership by both companies proves why Vince McMahon is a genius. Due to the fact that Vince McMahon will have the ability to swap talent for future WWE events in my opinion, for example Ronda Rousey at WrestleMania next year, or even Conor McGregor because he would money in a WWE setting.
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